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Consumer behavioural shift in the post COVID era; How is India Inc adopting the change?

COVID-19 pandemic has affected all the aspects of human life and businesses and the economy are no different. How is India restrategising the economy and what are the plans adopted for the upcoming festive season? More importantly, are the digital trials getting converted into adoption as well.

Mobility is one of the things that have been drastically hit. While people have to consume food and beverage and for their sustenance. What has happened in the COVID lockdown, movement of people, and goods, and therefore the mobility sector has been dramatically impacted. As things are now unlocking, there are degrees of unlocking that the government is processing. There are various sectors within the larger economy that continue to remain restricted.