Tata Altroz unveiled at 89th Geneva International Motor Show, to be commercially launched in mid-2019
Indian auto major Tata Motors today unveiled the much-talked about Altroz at the 89th Geneva International Motor Show. Along with the premium hatchback, the company also premiered Altroz EV, the seven-seater SUV Buzzard, Buzzard Sport and H2X Concept.
Tata Altroz has been engineered on the ALFA (Agile Light Flexible Advanced) Architecture. With lightweight, modular and flexible characteristics, the new platform allows the manufacturing of multiple body styles with a choice of powertrains, including gasoline, diesel or full electric.
First showcased at the Auto Expo 2018 as the 45X Concept, the hatchback was officially named as Altroz after a seabird known as Albatross, on February 25 by Tata Motors. It will be commercially launched in mid-2019. Upon its introduction in India, the car will challenge the likes of Maruti Suzuki Baleno, Hyundai Elite i20 and Honda Jazz.
"It's a proud and humble moment for us today, as we stand here not only showcasing to all what we have in store in the coming year, but also being able to honour the commitments we made last year at this very time. We are excited to showcase to you the derivatives of our new future protected architectures - Altroz, Altroz EV, Buzzard, Buzzard Sport and the show stopper of the event, H2X Concept. All these global products are based on the two new architecture strategy. We are confident that they will be game changers in their own spheres and will successfully reiterate our commitment to offer aspirational products with world-class design and technology," Tata Motors CEO and MD Guenter Butschek said.
Tata Altroz is the second vehicle from the company after Harrier to sport the Impact 2.0 Design Language. An athletic stance, sporty silhouette and sharp cut lines characterize the hatchback as a futuristic and edgy car. Chrome finished signature humanity line accentuated by dual slim headlamps and stylish grille, along with piano black ORVM, give it a stylish look upfront. The side profile features a unique arrowhead forming at the intersection of the A pillar, with the front door flowing into a comet tail like swoosh element along the window line. The rear door handle is located on the C pillar.
The cabin is inspired from Harrier as well as Nexon and gets a cockpit-like theme. There is a seven-inch floating touchscreen infotainment system and TFT cluster display with new interface. Also, premium material has been used to give it a more luxurious feel.
Tata Motors is expected to make Nexon's petrol engine available in Altroz as well. According to the official data, the 1.2-litre motor in the hatchback will be good for 102 PS power and 140 Nm of torque. Apart from the manual gearbox, the company might provide it an automatic transmission as well. So far as dimensions are concerned, Altroz will have length and width of 3,988 mm and 1,754 mm, respectively. The height is 1,505 mm, with the wheelbase measuring 2,501 mm.
Safety features like driver and co-driver airbags, ABS with EBD, driver and co-driver seatbelt reminder, ISOFIX child-seat anchorage, park assist with rear sensors, park assist with camera, day and night IRVM and speed alert system will be available in Tata Altroz.