Paul Reig, former World Resources Institute director, brings longtime experience to water solutions startup
Paul Reig – an international leader in water risk and corporate water stewardship – has launched water solutions startup Bluerisk.
Bluerisk helps companies enhance resilience, reduce risk, and sustain business growth in the face of current and future water challenges. Bluerisk provides practical, simple and actionable solutions, with a focus on contextual water target setting, implementation guidance, and digital solutions to measure the impact of water-related projects.
Reig is joined by other international water experts including Bluerisk advisors Upmanu Lall, Director of the Columbia Water Center at Columbia University, and Ross Hamilton, board member of the Global Water Partnership and senior advisor to the UN Global Compact CEO Water Mandate.
"Water crises continue to rank as a top global risk and are a growing concern to companies," Lall said. "Much of the corporate focus to date has been on understanding and disclosing water risk. Bluerisk helps companies and investors go beyond understanding to meaningfully address risk."
A thought leader, innovator, and promoter of corporate water stewardship, Reig spent nine years at the World Resources Institute (WRI), where he led the development of the Aqueduct Water Risk Atlas and founded WRI’s Corporate Water Stewardship practice.
During his tenure at WRI Reig advised over 40 of the world’s largest companies on a range of innovative solutions to identify and understand water risk.
"Paul is highly experienced in helping companies and investors respond successfully to water-related risks," said Emilio Tenuta, Chief Sustainability Officer at international water leader ECOLAB. "He has helped many companies implement new and effective contextual water targets. He is perfectly positioned to lead Bluerisk as it helps companies meet and overcome emerging water challenges."
Bluerisk clients include high-profile multinational organizations including BHP, The Coca-Cola Company, Nestle Waters, Danone, ECOLAB, UN Global Compact CEO Water Mandate, and international ESG investor network Ceres.
Bluerisk offers advisory services and digital solutions to enhance resilience and reduce risk in the face of emerging water challenges. Bluerisk’s target setting, and implementation guidance employs leading best practice to help investors and companies respond to current and future risks through individual and collective actions, estimate their economic, environmental and social ROI and drive positive watershed outcomes. Digital solutions enable innovative approaches to provide asset-specific, real-time estimates of value at risk and probability of water supply and business disruptions across industrial and agricultural value chains. Bluerisk also partnered with Silicon Valley water startup Aqaix to offer solution portfolio management services to help finance, measure, and communicate the impact of water-related projects.
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