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HUL unveils Pureit Advanced for the masses

Targeting at the mass segment, Consumer durables major Hindustan Unilever (HUL) has launched -- Pureit Advanced -- and the manual-fill water purifier has been priced at Rs 2,800.

The company has so far launched seven models including the latest advanced model, at different price points in the Rs 900-13,000 range.

Pureit is the world’s most advanced range of in-home water purifiers. Pureit is breakthrough innovation designed by Hindustan Unilever and it provides complete protection from all water-borne diseases, unmatched convenience and affordability.

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